Dec 16, 2009

Pharrell and Japanese fashion?



I love Pharrell as musician and producer. But he's also involved with fashion in last years. He was named best dressed man of 2005 by Esquire Magazine and in the next year he was invited by Louis Vuitton to design a sunglasses and jewelery line.
So ok... But where Japanese fashion is included?





In 2005 Pharrell launched two lines of clothing, Billionaire Boys and Ice Cream with his partner Nigo (founder of the famous brand "A Bathing Ape"). Since then part of the clothes are produced in Japan following japanese fashion standards. Their first store was opened in Tokyo and it was a great sucess with public.
Nowadays there are two more stores (in New York and Hong Kong) and you can find Billionaire Boys and Ice Cream products at Barney's, Collete and other hight end boutiques around the world.

3 comments:

  1. hey there, :) sorry for taking so long to get back to you; thanks for the lovely comment! cool blog you have, i love japanese fashion ! X O X O

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  2. Love Japanese fashion and pharrell but both not my style.. cute collaborations though :)
    looking forward to more of your posts in the new year.
    xxx
    http://femmelamode.blogspot.com/

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  3. Yeah, not everything is wearable..but it's all so darn interesting..and isn't that really what fashion's about? Glad you brought attention to a more street known line..all we ever really see are the haute couture designers on fashion blogs..it's refreshing to see something new.

    Bis,
    Rebecca, Maddy and Alec
    La Société de Mode| The Fashion Society

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